Convention strategy between Saudi Telecom and Manchester United

The Saudi Communications Company has signed the Convention in the area of investment strategy with the sports club Manchester United football league champions in the past two seasons and the 2008 European Champions league. The company will bring the Saudi border commercial over 5 years and under this Convention, which stipulates the exchange of experiences between the two sides to develop programs of integrated marketing and promotional campaigns aimed at promoting grass-roots for the club in addition to launching innovative marketing programs serve customers in Saudi Arabia. Dr Mohammed Jasser, board chairman of the Saudi Telecom Company, "We are proud to sign this strategic partnership with the club Manchester United. This partnership will enhance the status of Saudi Telecom internationally because club Manchester United enjoyed a great popular across the world as he has a lot of admirers in the Middle East Especially Saudi Arabia. " He added Jasser in talking about the advantages of this partnership "Saudi Telecom will attend Uldtravord prominently in the stadium and with a capacity for seventy thousand spectators in addition to the club's official website on the Internet, which is the most popular sports site on the world level." He continued: "The company will also undertake withdrawals tickets to attend matches and important group 70 students will be awarded each year to grant a training academy in one of Manchester United football training centers more visit in the world." Under the Convention will be available for all work units the company use the club logo in marketing campaigns as well as the use of the logo and photos of the players in positions of the company's sales. For his part, the Executive Director of the Manchester United club that David generation "Said announcement of new partnerships over the next five years with the largest communications companies in the Middle East." He added: "This Convention will be valued at millions of pounds sterling Saudi Telecom human care as the exclusive provider of mobile communications services official and a partner club Manchester United, Saudi Arabia and give them the right to employ unique content for mobile phones include interviews with players and selections goals, and reports of club matches." He continued, David Gil "This partnership will bring distinguished in the Manchester United of millions of fans in the Kingdom. Have proved the match that took place in Riyadh recently passion, which owns encourage the Saudis about the club and we are enthusiastic to being partners communications Saudi Arabia, the biggest regional players in the field of mobile communication."